Allen Parr Ministries · Let's Equip

One ministry.
Every vertical in one place.

An interactive map of everything we do across our two branches — the Let's Equip non-profit and Allen Parr Ministries — from a 1.3-million-subscriber teaching platform to courses, books, live discipleship, and what's coming next. Click any tile to go deeper.

"To equip every believer with the tools, training, and teaching for life and ministry." — Ephesians 4:12–16

1.37M

YouTube Subscribers

171M

Lifetime Views

192K

Social Followers

25+

Years Teaching

For our agency partner

What we're looking for

This overview doubles as our partnership brief. Our mandate to the right partner: diversify and grow revenue to fully fund our staff and operations — and build toward our 2027 launches. Open any vertical below to see exactly what we're expecting, tagged by priority and by entity.

Let's Equip — 501(c)(3) non-profit (YouTube & donations) Allen Parr Ministries — for-profit (courses, coaching, books, speaking)

Now — start here Next Later

View live financials password protected

Live donations (Let's Equip) and course sales (Allen Parr Ministries) across Stripe & PayPal, split by entity — behind a password.

The 12-month goals

The north star

Diversify and grow combined revenue from $523.6K (2025) — tracked as a commit floor and an aggressive stretch.

$800KCommit · must-hit

$1.0MStretch · aggressive

1Course & for-profit revenue

Today$416K (2025), launch-driven

12-mo$650–750K

Allen Parr Ministries

2Activate & grow the email list

Today117K subscribers · weak nurture, no SMS, no cross-funnel ascension

12-mo175K + SMS & cross-funnel sequences live, driving $150K+ attributed revenue

Both entities · highest-leverage win

3Scale paid acquisition at a ROAS floor

Today~$10–12K/mo spend · 2.0–2.4× ROAS

12-mo~2× spend while holding blended ROAS ≥ 2.0× · webinar show-up 33% → 45%

Allen Parr Ministries

4Grow the owned audience (THE BEAT)

Today1.37M subscribers · 171M lifetime views (+60K subs/yr)

12-mo1.5M subscribers + a defined monthly email opt-in rate from YouTube

Let's Equip

5Launch Let's Equip University

TodayPre-launch (build in progress)

12-moFoundations soft launch (Q4 '26) + full 6-track public launch (Q1–Q2 '27) · ~1,000 founding students

Both entities · flagship

6Grow donor revenue

Today~$180K run-rate · up ~68% YoY (driven by YouTube end-of-video appeals)

12-mo$250K + a recurring monthly-partner base

Let's Equip

Baselines are pulled from live data (Stripe, PayPal, GHL, YouTube). The biggest untapped lever is #2 — an engaged 117K list with no SMS and no cross-funnel ascension is the closest thing to free money in the operation.

Explore the operation

The platform behind it all

Operations · CRM

The entire ministry runs on Go High Level

One connected platform powers everything you see here — websites and funnels, the contact database, course delivery, calendars, pipelines, messaging, email, and payments.